{"version":"1.0","provider_name":"Rithum","provider_url":"https:\/\/www.rithum.com","author_name":"Rithum Team","author_url":"https:\/\/www.rithum.com\/blog\/author\/rithum-team\/","title":"Selling on Amazon - The 1P vs 3P Dilemma","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"AD1PmOc8jL\"><a href=\"https:\/\/www.rithum.com\/blog\/selling-on-amazon-the-1p-vs-3p-dilemma\/\">Selling on Amazon &#8211; The 1P vs 3P Dilemma<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.rithum.com\/blog\/selling-on-amazon-the-1p-vs-3p-dilemma\/embed\/#?secret=AD1PmOc8jL\" width=\"600\" height=\"338\" title=\"&#8220;Selling on Amazon &#8211; The 1P vs 3P Dilemma&#8221; &#8212; Rithum\" data-secret=\"AD1PmOc8jL\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.rithum.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.rithum.com\/wp-content\/uploads\/2025\/08\/NA-Blog-Amazon-1P-3P-Q32022_380x380.png","thumbnail_width":793,"thumbnail_height":792,"description":"Amazon wants to partner with you no matter how you choose to sell. Need access to Amazon\u2019s vast sea of customers, but want to stay in control of your own listing? Sure thing. Feel comfortable letting Amazon take the reins with your products? That\u2019s ok too.\u00a0 Amazon offers both first-party (1P) and third-party (3P) seller [&hellip;]"}