{"version":"1.0","provider_name":"Rithum","provider_url":"https:\/\/www.rithum.com","author_name":"Rithum Team","author_url":"https:\/\/www.rithum.com\/blog\/author\/rithum-team\/","title":"How American Eagle Outfitters, Zappos and Kohl\u2019s Are Engaging with Gen Z Shoppers","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"gCI65RrgwO\"><a href=\"https:\/\/www.rithum.com\/blog\/aeo_zappos_and_kohls_engage_gen-z\/\">How American Eagle Outfitters, Zappos and Kohl\u2019s Are Engaging with Gen Z Shoppers<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.rithum.com\/blog\/aeo_zappos_and_kohls_engage_gen-z\/embed\/#?secret=gCI65RrgwO\" width=\"600\" height=\"338\" title=\"&#8220;How American Eagle Outfitters, Zappos and Kohl\u2019s Are Engaging with Gen Z Shoppers&#8221; &#8212; Rithum\" data-secret=\"gCI65RrgwO\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.rithum.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.rithum.com\/wp-content\/uploads\/2025\/08\/NA-Blog-Shoptalk-Customer-Highlights-Featured-Image-Q12024.png","thumbnail_width":760,"thumbnail_height":428,"description":"At Shoptalk 2024, American Eagle Outfitters, Zappos.com, and Kohl\u2019s shared how each is investing in supply chain innovation, customer experience enhancements, and brand partnerships to appeal to younger consumers. American Eagle Outfitters Seeks Sustainable Growth with Gen Z Shoppers Understanding and engaging with Gen Z consumers is essential for brands to maintain growth. Craig Brommers, [&hellip;]"}